Put on a Ring on It

By Eva Medoff, June 23rd, 2010

Steven Shein’s jewelry is the stuff little girls’ dreams are made of—pink diamonds, candy red apples and fairy tale castles—just tongue in cheek enough to be appropriate for the pop culture-obsessed adult. Shein’s rings (soon to be under the name of his upcoming line, NEIVZ) are in the acrylic-plexi-polycarbonate vein, with cut-out versions of giant diamonds and fingers giving the peace sign affixed on top. So if you can’t afford that giant rock yourself, why not give yourself a cartoon equivalent? The aforementioned apples, castles and sayings like “MIND BODY SOUL” also grace the rings, providing a thoroughly modern take on the type of jewelry you used to get in plastic bubbles from a candy dispenser.

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